AI Insights · Timothy · January 2023
Top 5 Food and Drink Apps on iOS in New Zealand: Q4 2022
Discover the performance trends of the top 5 food and drink apps on iOS in New Zealand during Q4 2022, including weekly downloads and active users.
In the final quarter of 2022, the food and drink app sector on iOS in New Zealand showed noticeable trends in terms of weekly downloads and active users. Here's a closer look at the performance of the top 5 apps in this category.
Subway® New Zealand experienced significant fluctuations in weekly downloads. Starting the quarter with around 8.3K downloads, it peaked at 14.1K in mid-October before gradually declining to approximately 2.2K by the end of December.
McDonald’s - Non-US saw a varied download pattern, with numbers ranging from 2.3K to 12.7K throughout the quarter. Its weekly active users exhibited a consistent upward trend, starting at around 58.5K and peaking at 72.9K in early December, before slightly tapering off to 61.9K by the end of the quarter.
KFC New Zealand showed a steady increase in weekly downloads, starting from 2.2K in late September and reaching around 4.9K by early December. The app’s active user base also grew, beginning at 22.3K and peaking at 31.8K in mid-December, maintaining a strong presence throughout the quarter.
Domino's NZ saw download numbers fluctuate, with significant peaks of 5.5K in early November and 7.6K in mid-December. The active user base mirrored this pattern, starting at 5.7K and peaking at 11.1K in mid-December, indicating strong user engagement during the holiday season.
DoorDash - Food Delivery maintained a stable download rate, ranging from approximately 1.5K to 4K downloads weekly. The active user count steadily increased from 19.8K in late September to a peak of 27.6K in mid-December, showing consistent growth in user engagement.
For more detailed insights and data, visit Sensor Tower.